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Once set a goal according to new research intuition is often correct

Browse the number: Date:2014-12-19 11:27

Canada and the United States, the researchers found that when setting goals, jumped out of the human brain to intuition often correct, because the more intuitive than people might think "smart", intuition can be a great addition to the long-term goal of design.

Associate professor of school of business at the university of alberta, Canada Sarah Moore and duke university, Cornell university colleagues reveals the unconscious how to react to things associated with individual goals, once a goal, no matter the result is good or bad, the subconscious mind and how to continue to affect these things.

Moore told the "daily post" reporter: "in the past few years, we acknowledge that (sigmund Freud) some ideas about the subconscious mind is correct, some decisions and feel based on something we don't know. This time, we studied the unconscious person for environmental matters affect how goals."

Moore said that, according to the results of previous research on short-term, limited target, such as basic needs such as hunger, the unconscious will evaluate according to whether things will help achieve the goal, preferred choice. Thirsty, for example, people will first see the water fountain or a bottle of beverage, and not easy to notice the chocolate or fast food brand.

Once a goal, the subconscious mind change the evaluation of the same things, that people no longer think of drinking fountains and drinks.

"When people think about long-term goals, things are different," Moore said. Her research focuses on long-term goals, such as weight loss, study plan, etc.

She said, no matter what kind of goals, the subconscious can benefit target recognition environment realize things and an opportunity to make positive reaction, the process is similar; But in the process of the pursuit of long-term goals, even if a certain degree of success, the subconscious mind will continue to actively evaluate related things.

Moore says, this phenomenon shows that goal of uncertainty. "In a sense, the long-term goal of endless," she said, "if that's one small step for successful completion of the long-term goals, will form a cycle: people a small steps, to succeed, you feel good, so continue to feel good about the long-term goal, it makes people more willing to step towards achieving long-term goals."

Research object after the failure of the subconscious of related things in response to the researchers' surprise.

Researchers originally thought, the object of study after a failed would respond negatively to related things, or can not express joy; See related things turned out to be neutral.

"You don't hate things related to the goal, because in the long run, the goal is very important for you," Moore said, "your subconscious mind to tell you, now is not the time to pursue the goal, you have just failed, put aside. 'so, people don't go for these things in the environment, but to other goal."